WhatsApp, one of the most popular messaging platforms in the age of the internet, is, without a doubt, a modern-day success story. From humble beginnings to widespread adaptation, the WhatsApp Logo history and the company is the quintessential example of a small tech startup turned wildly successful company. In this article, we’ll look at how WhatsApp got its start and how its recognizable logo played a role in its success.
Brian Acton and Jan Koum, the founders of WhatsApp, both worked as employees of Yahoo! before leaving the company. Shortly after that, they both applied for jobs at Facebook—jobs that had they been accepted to would have likely left them unable to start WhatsApp—but were turned down. At the time, Koum was living off his savings from Yahoo!, with little direction as to where his next career path would take him. In 2009, though, after purchasing an iPhone, Koum had the vision to see that an entire industry was about to form based around mobile apps. Looking to capitalize on this up-and-coming industry, Koum began to explore the possibility of creating an app that would let mobile users better interact and engage with their friends, family, and business contacts. Teaming up with Brian Acton, Koum managed to persuade five associates from Yahoo! to fund the app with $250,000, and in 2009 WhatsApp was launched.
It was a bit of a rocky start for WhatsApp, though. After numerous crashes and failures, Koum grew frustrated with the app’s development and reportedly considered giving it up entirely. Acton encouraged Koum to stick it out “a few more months” each time the duo hit a setback.
Luckily for both of them, the duo did indeed stick it out and saw the app through to its eventual success. By February of 2013, WhatsApp boasted 50 staff members and 200 million users. Shortly after that, Facebook bought out the app for a staggering $19 billion—a number that stands as the largest acquisition in the world to date.
According to the company’s blog, WhatsApp still logs over 100 million voice calls a day. There’s no arguing WhatsApp’s success with usage numbers like these combined with the app’s historic buyout.